Grace Maseda, APR
Vice President, Marketing
As Vice President of Marketing, Ms. Maseda oversees the development and implementation of branding and communication strategies that further the foundation’s work in Florida.
Prior to Helios Education Foundation, Ms. Maseda was employed by Hillsborough County Public Schools where she led various marketing initiatives including the implementation of Edsby, the district’s parent communication platform. Additionally, Ms. Maseda enjoyed a tenured career at the Tampa Bay Times where she also held strategic marketing and communication roles.
Ms. Maseda has held numerous leadership positions including chair of the board of trustees for SERVE, Volunteers in Education, chairperson of the City of Tampa Mayor’s Hispanic Advisory Council, and chairperson of the board of directors for KidCity. Ms. Maseda is currently a member of the leadership council of LEAP, Tampa Bay's College Access Network, and serves as co-chair of the network's communications committee.
Ms. Maseda holds the designation of APR, Accredited in Public Relations, from the Public Relations Society of America, is a graduate of Saint Leo University with a Bachelors degree in Management, and also completed graduate studies at the University of South Florida obtaining a Masters of Science in Management.